European Academy of Management (EURAM) 2025 Conference

Ford, S. (Presenter)
Lalaounis, S. T. (Presenter)

University of Bristol Business School

Activity: Participating in or organising an event types › Participation in conference

Description

Creativity as balance: Harnessing healthy tensions to foster engaged scholarship in creative firms

Period	25 Jun 2025
Event type	Conference
Location	Florence, ItalyShow on map
Degree of Recognition	International

Related content

Projects
Investigating the creative use and effectiveness of figurative communication in advertising: A collaboration with marketing practitioners
Project: Research