Activity: Participating in or organising an event types › Participation in conference
This 10 minute video shows that Innovation efforts typically fall into 2 camps: Theatre – going through the motions with little to show for it or denial – giving up. Barely 10% of innovation programmes deliver on their promise. Research suggests that the problem is neglecting human habits and culture, reducing engagement with and by adopters. Learning from socio-cultural theory used in teaching provides insights and a new innovator development programme is being co-created with 15 young research assistants.