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Variation in health warning effectiveness on cigarette packs

    Dataset

    Description

    This study investigated whether there are systematic differences in the prevalence of certain health warnings on cigarette packs. Information regarding health warning effectiveness and gender-specificity of warnings and cigarette brands was assessed in an online survey and the prevalence of health warnings on packs was assessed in a shop survey.
    Date made available26 Apr 2016
    PublisherUniversity of Bristol

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