Personal profile
Research interests
I am currently doing my PhD in eSports gambling advertising on social media using a neuroscientific approach.
I also worked on a research project with prof. Lucia Mannetti on economic games and social dilemmas, and with prof. Alessandra Talamo on the ReCRED project. Moreover, I worked on two different research projects on Artificial Intelligence where I investigated how users perceive smart agents and to which extent virtual assistants like Siri can influence consumer behaviour.
Keywords
- Gambling
- Consumer neuroscience
- Advertising psychology
- Persuasion psychology
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