Dr Emma Slade

PhD, MSc, BSc (Hons)

  • BS8 1SD

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Personal profile

Research interests

I am a Lecturer in Marketing at the School of Management, University of Bristol, UK. My research and teaching interests revolve around digital technologies and user behaviour. I have published articles in several highly regarded journals such as Psychology & Marketing, Computers in Human Behavior, Journal of Business Research, Information Systems Frontiers, and Public Management Review.

In 2016 I was Programme and Organisation Co-Chair of the 15th IFIP I3E Conference on "Social Media: The Good, the Bad, and the Ugly". I am an alumnus of CHERISH-DE’s Digital Economy Crucible funded by the EPSRC, I have previously been selected to participate in workshops under the British Council’s Researcher Links scheme, I was a recipient of an ESRC IAA Early Career Researcher Industry Secondment in 2018, and in 2019 I secured funding as a Co-Investigator from the Centre for Research and Evidence on Security Threats for a project on adoption of smart home technology.

I have supervised three PhD candidates to successful completion. I am currently available for PhD supervision in topics related to digital marketing, technology adoption, and consumer behaviour. I am particularly interested in emerging technologies, such as IoT and VR, and ethical issues in digital marketing.


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