Activities per year
Personal profile
Research interests
Naomi He is a PhD candidate in the Department of History at the University of Bristol. Supervised by Professor Robert Bickers and Dr Amy Edwards, she is researching the indigenization of life insurance in modern China and its intersections with nationalism, salesmanship, and social welfare during China’s globalization (c. 1880–1949).
Her research interests include Chinese business history, colonial history, international business, nationalism, the history of marketing and salesmanship, family business, and investment culture. She is also broadly interested in the political and economic history of modern China.
She received her MPhil in History from The Chinese University of Hong Kong and her BBA from the University of Notre Dame.
Keywords
- Business history
- Colonial business history
- History of Capitalism
- History of Salesmanship
- History of Marketing
- History of Insurance
- Life Insurance
- Modern China
- Colonialism
- Colonial Shanghai
- Hong Kong History
- Entrepreneurship
- Management Science
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- 1 Similar Profiles
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Chinese Business History Around the World
He, N. Z. (Speaker)
7 Aug 2024 → 9 Aug 2024Activity: Participating in or organising an event types › Participation in conference
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The Joint 49th Economic and Business History Society and Association of Business Historians Annual Conference, York, UK
He, N. Z. (Speaker)
27 Jun 2024 → 29 Jun 2024Activity: Participating in or organising an event types › Participation in conference
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Tony Slaven Doctoral Workshop
He, N. Z. (Speaker)
26 Jun 2024Activity: Participating in or organising an event types › Participation in workshop, seminar, course