Yeliz Vural

Dr Yeliz Vural

Personal profile

Research interests

My research focuses on predictors (drivers and barriers) of acceptance of alternatives to conventional meat products. I am primarily interested in consumers' attitudes and behaviours towards plant-based meat alternative products and cultured meat as meat substitutes. 


Structured keywords and research groupings

  • Nutrition and Behaviour
  • Sustainability
  • meat substitutes
  • health
  • environment
  • animal welfare
  • disgust
  • meat consumption


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Collaborations and top research areas from the last five years

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