Abstract
Autonomous sensory meridian response (ASMR) describes an atypical multisensory experience of calming, tingling sensations that originate in the crown of the head in response to a specific subset of audio-visual triggers. There is currently no tool that can accurately classify both ASMR-Responders and non-responders, while simultaneously identifying False-Positive cases that are similar sensory-emotional experiences. This study sought to fill this gap by developing a new online psychometric tool – the ASMR-Experiences Questionnaire (AEQ). Participants watched a series of short ASMR videos and answered sensory-affective questions immediately afterwards. Using a k-means clustering approach, we identified five data-driven groupings, based on tingle- and affect-related scores. ASMR-Responders differentiate based on ASMR propensity and intensity (ASMR-Strong; ASMR-Weak); non-responders differentiate based on response valence (Control+; Control−; False-Positive). Recommendations for how the AEQ and the respective output groups can be best utilized to enhance ASMR research are discussed.
Original language | English |
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Pages (from-to) | 68-83 |
Number of pages | 16 |
Journal | British Journal of Psychology |
Volume | 113 |
Issue number | 1 |
Early online date | 12 Jun 2021 |
DOIs | |
Publication status | Published - Feb 2022 |
Bibliographical note
Funding Information:We thank Dr. Giulia Poerio for her guidance in the interpretation. This research has been supported by a grant from the BIAL Foundation #71/18.
Publisher Copyright:
© 2021 The Authors. British Journal of Psychology published by John Wiley & Sons Ltd on behalf of British Psychological Society