Benefit from market knowledge: Failure analysis capability and venture goal progress in a turbulent environment

Xiaolin Li, Xiaolong Shui, Minhao Zhang, Xiaojun Wang, Changyu Wang*

*Corresponding author for this work

Research output: Contribution to journalArticle (Academic Journal)peer-review

5 Citations (Scopus)

Abstract

Drawing on the dynamic capabilities view, this study investigates the role of failure analysis capability in affecting venture goal progress in the technologically turbulent environment in which entrepreneurial failures are commonplace. Combining a three-wave time-lagged questionnaire survey (Study 1) with a qualitative interview (Study 2) on high-tech entrepreneurial ventures in China, we conclude that technological turbulence weakens the positive association between failure analysis capability and venture goal progress. However, the market knowledge depth of new ventures can be applied to mitigate the negative moderating effect of technological turbulence on the failure analysis capability-venture goal progress association. Theoretical and practical implications are derived from the above findings to guide future research.
Original languageEnglish
Pages (from-to)30-41
Number of pages12
JournalIndustrial Marketing Management
Volume113
Early online date3 Jun 2023
DOIs
Publication statusPublished - 1 Aug 2023

Bibliographical note

Funding Information:
The authors would like to acknowledge the grants from National Natural Science Foundation of China under Grants 71901106 and 71802098 .

Publisher Copyright:
© 2023 Elsevier Inc.

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