'Binge Drinking': A tribal brand for socio-economically disadvantaged young people?

F. Spotswood, A. Tapp

Research output: Contribution to journalArticle (Academic Journal)peer-review

Original languageUndefined/Unknown
JournalSocial Marketing Quarterly
Volume4
Issue number1
Publication statusPublished - 1 Apr 2010

Keywords

  • binge drinking, tribal brand, socio-economically disadvantaged, young people

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