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Children and brands

    Research output: Chapter in Book/Report/Conference proceedingChapter in a book

    8 Citations (Scopus)
    Original languageEnglish
    Title of host publicationUnderstanding Children as Consumers
    PublisherSAGE Publications Inc.
    Pages96-114
    Number of pages19
    ISBN (Electronic)9781446251539
    ISBN (Print)9781847879271
    DOIs
    Publication statusPublished - 1 Jan 2010

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