How Do Online Communities of Patients Aggregate on Twitter? An Affordance Perspective

Research output: Chapter in Book/Report/Conference proceedingConference Contribution (Conference Proceeding)

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Abstract

This paper seeks to explore the key affordances influencing patients’ engagement with online communities on Twitter. Drawing on a socio-technical perspective of affordances, the paper presents the qualitative analysis of a sample of tweets from a patients’ community chat on Twitter. The paper makes the following contributions. First, it draws on the concept of composite affordances to show the influence of affordance relationships on patients’ engagement with online communities on Twitter. Second, it extends our knowledge about the implications of the attributes of Twitter digital objects for the realization of affordances that influence engagement in patients’ online communities. The paper furthers our understanding of the main factors that influence aggregation and interaction within communities of patients on Twitter.
Original languageEnglish
Title of host publicationProceedings of the Thirty-Seventh International Conference on Information Systems: 2016
Subtitle of host publicationProceedings of a meeting held 11-14 December 2016, Dublin, Ireland.
PublisherAssociation for Information Systems
Pages2993-3011
Volume37
Edition4
ISBN (Print)9781510838376
Publication statusPublished - 11 Dec 2016

Keywords

  • Online communities
  • Healthcare
  • Affordances
  • Digital objects
  • Twitter

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