Introduction to the Special Issue: A Macromarketing Perspective on Alternative Economies

Mario Campana, Andreas Chatzidakis, Mikko Laamanen

Research output: Contribution to journal › Editorial (Academic Journal) › peer-review

24 Citations (Scopus)

Handle.net

@article{a6dc542471714ab79bf300ae2bc1b03a,

title = "Introduction to the Special Issue: A Macromarketing Perspective on Alternative Economies",

author = "Mario Campana and Andreas Chatzidakis and Mikko Laamanen",

year = "2017",

month = mar,

day = "24",

language = "English",

volume = "37",

pages = "125--130",

journal = "Journal of Macromarketing",

issn = "1552-6534",

publisher = "SAGE Publications Inc.",

number = "2",

}