Knowledge Exchange and the Creative Industries: A Reflective Commentary on Current Practice

Emma K Cole*

*Corresponding author for this work

Research output: Contribution to journalArticle (Academic Journal)peer-review

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This reflective commentary summarises the key learnings that arose from the 2019-2020 ‘Knowledge Exchange and the Creative Industries’ seminar series. These University of Bristol seminars looked at engagement with research within the creative industries. Each seminar showcased an academic and artistic partnership from across the South West of England and Wales which resulted in an artistic output that could be classified as ‘immersive’, including but not limited to audio storytelling applications, augmented reality games, virtual reality projects, films, and theatre productions. Each seminar involved collaborators sharing their experiences and thoughts on best practice, possible styles, and potential pitfalls in knowledge exchange projects. My commentary provides an overview of the partnerships, which represent a snapshot of current knowledge exchange practices in the region. I summarise the common trends that emerged throughout the seminars, including methods of initiating a collaboration, the scalability of partnerships between industry and academia, the challenges surrounding process when working on multi-partner collaborations, and questions of ethics and intellectual property. I also reflect upon the processes and learnings that arose from hosting the series, to guide others who are thinking about strategies to encourage collaboration.

Overall, the commentary offers a blueprint of considerations for those in both academia and the creative industries who are considering embarking upon knowledge exchange projects. By drawing attention to the lessons learned from a series of successful partnerships, the discussion paves the way for future projects of engaged research within the creative industries.
Original languageEnglish
Pages (from-to)194–204
Number of pages12
JournalResearch for All
Issue number2
Early online date21 Sept 2021
Publication statusE-pub ahead of print - 21 Sept 2021

Structured keywords

  • Institute of Greece, Rome, and the Classical Tradition


  • knowledge exchange
  • Engaged Research
  • Arts and Humanities
  • Artistic Collaborations
  • Immersive Experiences


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