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Marketing, Communications and Rural Business in Developing Countries

Research output: Chapter in Book/Report/Conference proceedingChapter in a book

Original languageEnglish
Title of host publicationRural Tourism and Enterprise
Subtitle of host publicationManagement, Marketing and Sustainability
EditorsAde Oriade, Peter Robinson
Place of PublicationWallingford, UK
Publisher or commissioning bodyCABI Publishing
Chapter7
Pages99-112
Number of pages14
ISBN (Electronic)9781780647524
ISBN (Print)9781780647494
DatePublished - 1 May 2017

Publication series

NameCABI Tourism Texts

Abstract

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  • Chapter 7 - Full-text PDF (final published version)

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