Multinational companies and local intermediaries in the bottom of the pyramid (BoP) market in Ghana

Research output: Other contribution

Abstract

The data is from Ghana (BoP market)

Original language	English
DOIs	https://doi.org/10.17036/6E3CE8AD-EF5F-48F9-86DD-8914849BE16B
Publication status	Published - 2016

@misc{e43ae84710904755958f7d50a473b9e5,

title = "Multinational companies and local intermediaries in the bottom of the pyramid (BoP) market in Ghana",

abstract = "The data is from Ghana (BoP market)",

author = "Dankwah, \{George Obeng\} and Decker, \{Stephanie D\} and Vaidya, \{Kirit G\}",

year = "2016",

doi = "10.17036/6E3CE8AD-EF5F-48F9-86DD-8914849BE16B",

language = "English",

type = "Other",

}

TY - GEN

T1 - Multinational companies and local intermediaries in the bottom of the pyramid (BoP) market in Ghana

AU - Dankwah, George Obeng

AU - Decker, Stephanie D

AU - Vaidya, Kirit G

PY - 2016

Y1 - 2016

N2 - The data is from Ghana (BoP market)

AB - The data is from Ghana (BoP market)

U2 - 10.17036/6E3CE8AD-EF5F-48F9-86DD-8914849BE16B

DO - 10.17036/6E3CE8AD-EF5F-48F9-86DD-8914849BE16B

M3 - Other contribution

ER -