Organizational expansion to underserved markets: Insights from emerging-market firms

J Amankwah-Amoah

Research output: Chapter in Book/Report/Conference proceedingConference Contribution (Conference Proceeding)

Translated title of the contributionOrganizational expansion to underserved markets: Insights from emerging-market firms
Original languageEnglish
Title of host publicationPresented at the 39th Academy of International Business Conference, Liverpool
Publication statusPublished - 2012

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