Practice-theoretical possibilities for social marketing: Two fields learning from each other

Fiona M Spotswood, T. Chatterton, Y. Morey, S. Spear

School of Management - Business School

Research output: Contribution to journal › Article (Academic Journal) › peer-review

26 Citations (Scopus)

408 Downloads (Pure)

1 Invited talk
1 Public talk, debate, discussion

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Using social practice theory to frame the contribution of social marketing in the multidisciplinary future of 'behaviour change'
Spotswood, F. M. (Advisor)
29 Sept 2014
Activity: Talk or presentation types › Public talk, debate, discussion