Preference for advertisements, logos and names: the effects of implicit memory

TJ Perfect, SV Heatherley

Research output: Contribution to journalArticle (Academic Journal)peer-review

Translated title of the contributionPreference for advertisements, logos and names: the effects of implicit memory
Original languageEnglish
Pages (from-to)803 - 808
JournalPsychological Reports
Volume80
Publication statusPublished - 1997

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