Reputation and Prices on the e-Market: Evidence from a Major French Platform

Gregory R Jolivet; Bruno Jullien; Fabien Postel-Vinay

doi:10.1016/j.ijindorg.2016.01.003

Reputation and Prices on the e-Market: Evidence from a Major French Platform

Gregory R Jolivet, Bruno Jullien, Fabien Postel-Vinay

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Abstract

We use an exhaustive data set from one of France's largest e-commerce platforms, PriceMinister.com, to estimate a statistical causal effect of a seller's reputation (rating and size) on transaction prices. We go beyond the results currently available by tackling the issue of seller unobserved heterogeneity and the dynamics of reputation in price equations. We can also produce results for a large range of product categories (books, CDs, video games or DVDs), product conditions (used or new) and seller types (individual or professional sellers). Our results show large-scale empirical evidence of a significant, positive and strong effect of seller reputation on prices.

Original language	English
Pages (from-to)	59-75
Number of pages	17
Journal	International Journal of Industrial Organization
Volume	45
Early online date	22 Jan 2016
DOIs	https://doi.org/10.1016/j.ijindorg.2016.01.003
Publication status	Published - Mar 2016

Keywords

reputation
rating
consumer feedback
pricing
e-commerce

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10.1016/j.ijindorg.2016.01.003

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This is the author accepted manuscript (AAM). The final published version (version of record) is available online via Elsevier at http://www.sciencedirect.com/science/article/pii/S0167718716000059. Please refer to any applicable terms of use of the publisher.
Accepted author manuscript, 497 KBLicence: CC BY-NC-ND

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Professor Gregory R Jolivet
- Gregory.Jolivetbristol.acuk
- School of Economics - Professor of Economics
- Centre for Structural Econometrics
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title = "Reputation and Prices on the e-Market: Evidence from a Major French Platform",

abstract = "We use an exhaustive data set from one of France's largest e-commerce platforms, PriceMinister.com, to estimate a statistical causal effect of a seller's reputation (rating and size) on transaction prices. We go beyond the results currently available by tackling the issue of seller unobserved heterogeneity and the dynamics of reputation in price equations. We can also produce results for a large range of product categories (books, CDs, video games or DVDs), product conditions (used or new) and seller types (individual or professional sellers). Our results show large-scale empirical evidence of a significant, positive and strong effect of seller reputation on prices.",

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author = "Jolivet, {Gregory R} and Bruno Jullien and Fabien Postel-Vinay",

year = "2016",

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language = "English",

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journal = "International Journal of Industrial Organization",

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T1 - Reputation and Prices on the e-Market

T2 - Evidence from a Major French Platform

AU - Jolivet, Gregory R

AU - Jullien, Bruno

AU - Postel-Vinay, Fabien

PY - 2016/3

Y1 - 2016/3

N2 - We use an exhaustive data set from one of France's largest e-commerce platforms, PriceMinister.com, to estimate a statistical causal effect of a seller's reputation (rating and size) on transaction prices. We go beyond the results currently available by tackling the issue of seller unobserved heterogeneity and the dynamics of reputation in price equations. We can also produce results for a large range of product categories (books, CDs, video games or DVDs), product conditions (used or new) and seller types (individual or professional sellers). Our results show large-scale empirical evidence of a significant, positive and strong effect of seller reputation on prices.

AB - We use an exhaustive data set from one of France's largest e-commerce platforms, PriceMinister.com, to estimate a statistical causal effect of a seller's reputation (rating and size) on transaction prices. We go beyond the results currently available by tackling the issue of seller unobserved heterogeneity and the dynamics of reputation in price equations. We can also produce results for a large range of product categories (books, CDs, video games or DVDs), product conditions (used or new) and seller types (individual or professional sellers). Our results show large-scale empirical evidence of a significant, positive and strong effect of seller reputation on prices.

KW - reputation

KW - rating

KW - consumer feedback

KW - pricing

KW - e-commerce

U2 - 10.1016/j.ijindorg.2016.01.003

DO - 10.1016/j.ijindorg.2016.01.003

M3 - Article (Academic Journal)

VL - 45

SP - 59

EP - 75

JO - International Journal of Industrial Organization

JF - International Journal of Industrial Organization

SN - 0167-7187

ER -

Reputation and Prices on the e-Market: Evidence from a Major French Platform

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