The ethics of halal meat consumption: preferences of consumers in England according to the method of slaughter

Awal Fuseini, Toby G Knowles

Research output: Contribution to journalArticle (Academic Journal)peer-review

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Abstract

Background. The continued growth of the global Halal meat market has resulted in many mainstream businesses in the developed world trading in Halal products. A good understanding of Halal consumer behaviour with regard to their preference of meat according to the method of slaughter (pre-stunned or not) and the frequency of consumption is vital for the formulation of future animal welfare legislations.

Methods. In this study, 250 Halal meat consumers in England were surveyed to get a better understanding of their meat consumption frequency, preference of meat according to species of animals and the method of slaughter.

Results. The results show that the majority of consumers ate meat at least once a week (50.8%), 45.6% at least once a day, 3.2% at least once a month and 0.4% ate meat occasionally. Poultry meat was marginally the most preferred meat among respondents overall, followed by lamb and beef with the majority of respondents (approximately 70%) indicating preference for meat from animals slaughtered without stunning over those stunned prior to slaughter. There were gender differences within some responses.

Conclusion. The results give an insight into Halal consumer behaviour, and may be useful to retailers, animal welfare charities and Government.
Original languageEnglish
Number of pages6
JournalVeterinary Record
Volume186
Issue number644
DOIs
Publication statusPublished - 25 Jun 2020

Keywords

  • halal meat
  • stunning
  • slaughter
  • animal welfare
  • beef
  • lamb

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