The growing efficacy of telephone political canvassing at the 2005 and 2010 British general elections

C J Pattie, RJ Johnston

Research output: Contribution to journal › Article (Academic Journal) › peer-review

2 Citations (Scopus)

Translated title of the contribution	The growing efficacy of telephone political canvassing at the 2005 and 2010 British general elections
Original language	English
Pages (from-to)	49 - 70
Journal	International Journal of Marketing Research
Volume	54
Publication status	Published - 2012

Handle.net

@article{af33cb7462bc4485a7cb9173cf11e4b2,

title = "The growing efficacy of telephone political canvassing at the 2005 and 2010 British general elections",

author = "Pattie, {C J} and RJ Johnston",

year = "2012",

language = "English",

volume = "54",

pages = "49 -- 70",

journal = "International Journal of Marketing Research",

issn = "0022-2437",

publisher = "American Marketing Association",

}