The role of smart technologies in decision making: developing, supporting and training smart consumers

    Research output: Contribution to journalArticle (Academic Journal)peer-review

    5 Citations (Scopus)
    176 Downloads (Pure)

    Abstract

    [No abstract]
    Original languageEnglish
    Pages (from-to)1367-1369
    Number of pages3
    JournalJournal of Marketing Management
    Volume35
    Issue number15-16
    Early online date20 Nov 2019
    DOIs
    Publication statusE-pub ahead of print - 20 Nov 2019

    Research Groups and Themes

    • MGMT Marketing and Consumption

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