The use of quality tools and techniques in product introduction: an assessment methodology

M Spring, RE McQuater, KG Swift, BG Dale, JD Booker

Research output: Contribution to journalArticle (Academic Journal)

29 Citations (Scopus)
Translated title of the contributionThe use of quality tools and techniques in product introduction: an assessment methodology
Original languageEnglish
Pages (from-to)45 - 50
JournalTQM Magazine
Volume10(1)
Publication statusPublished - 1998

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